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Roots of Africa

Important to Sevafrica.com is the symbol of the Baobab Tree, especially its longevity and its ability to sustain life within its substantial trunk. Each Baobab provides both sustenance and shelter for a diversity of creatures which is a testament to its similarity to the women of South Africa. This very idea fits with Sevafrica’s slogan of “Our strength is in our togetherness”.

Each week, Sevafrica.com will feature our very own ‘Root of Africa’, which is an person we believe, is a strength and mainstay of our society. Our ‘Root of Africa’ represents the strength and courage of influential individual as well as the reasoning behind us honouring them; furthermore it is because we see their longevity in their chosen roles and professions.

The tree is characterized by its ‘upside down’ appearance and it is this idea of exposed and vertically reaching roots is where we derive the analogy for the ‘Roots of Africa’.


ROOTS OF AFRICA
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Championing Leadership through Coaching Catalyst

 

“Leadership is a philosophy. It’s an attitude. It’s a state of mind. It’s a way of operating. It’s a responsibility.” Robin Sharma
 
We spoke to Donovan Gengiah, Director of Coaching Catalyst for Greatness,a leadership organisation aimed at helping people, businesses, organizations succeed to greatness. He declares that the organizations ultimate desire is to equip individuals, businesses and government with the necessary tools and to harness the power and create wealth.

 


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Taking your business to new heights: PM Promotions

The retail world is a tough market. It is all about marketing and promoting a brand to get to the top and maintaining that position; that is where the real skill lies. It is all about the next best thing out there and who's gets to it first. If you‘re in business then sales are your number one priority.

 

 


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Root of Africa: Paula Thomson

Many people don’t think they can’t make a difference when it comes to the HIV/AIDS pandemic. With millions being infected around the world the pandemic just seems too big for many to tackle. But one KwaZulu-Natal woman is proof that even the smallest gesture can turn into something big and phenomenal.


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Root of Africa: Odette Roper

The communications and advertising world is a cut throat industry, but in the thick of it all is a strong woman whose job is to defend the highest standards of ethical practice.


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Root of Africa: Adele Walker

People with disabilities are often unfairly discriminated against in the open labour market, and many are not given an equal opportunity to empower themselves through employment. But one woman has made it her mission to ensure that differently-abled people are given a chance at independence.


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Root of Africa: Judith Sephuma

Growing up in a country where the only music she heard was the sounds of chants and riots, Judith Sephuma was determined to use her voice to inspire people.
 


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Root of Africa: Shahista Ramanand

Twenty-two-year old Shahista Ramanand might be thousands of miles away in America, but she still continues to make a contribution to the lives of her fellow countrymen in South Africa. While many young adults her age are chasing dreams of fame, fortune and big time careers, she is dedicated to helping improve the lives of those less fortunate.


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Root of Africa: Miriam Makeba (4 March 1932 – 10 November 2008)

I look at an ant and I see myself: a native South African, endowed by nature with a strength much greater than my size so I might cope with the weight of a racism that crushes my spirit.”  - Miriam Makeba


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Root of Africa: Christine Ramon

When you think about women and money the first thought that might comes to mind is shopping bags filled with clothes for Africa. But while this stereotype might be true for some, Christine Ramon is proof that women do know more about the JSE stock markets than the inside of a Jenny Button boutique.


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Root of Africa:CEO Proudly South African – Manana Moroka

In a time when international brands are considered to be “cooler” or of a higher quality than local products, the Proudly South African campaign is determined to make sure you buy, eat, wear, visit and enjoy local.


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2010 Abuse Afcon Apple avatar Bafana Barbie Beckham bomb Brangelina Britain Brown China CIA crime De-Klerk dustbin Earthquake electricity Eskom FIFA Haiti Jackson jail Lotto Madonna Malema Mandela Michael Montag newborn Nigeria Obama Oscars Pattinson Racism Rape Rihanna Robert storms Supersport SWC The Tiger Toyota transgender Winnie wives Woods Zuma

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